Workforce Development

Social Media: Your Personal Brand and Reputation Webinar

Gain insights into the keys to an effective online presence and how to repair a negative reputation.Special emphasis will be given to personal branding and translating accomplishments from the resume to LinkedIn.

Learning Objectives:

  • Identify what makes you different (your unique selling proposition).
  • Turn your resume into a results-driven document.
  • Create a LinkedIn profile that attracts recruiters and hiring managers and accurately communicates your personal/professional brand.
  • Become an industry influencer through blogging and self-promotion through social media.
  • Repair or build your online reputation by implementing a series of self-promotional tactics, including the creation of a personal/professional website


Claire Sakaoka, Vice President of Marketing and Branding, Wiederhold & Associates

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